BabyBoomersBlueprint

I have recently been introduced to Basecamphq.com, and as a project manager who has used a variety of tools, I’ve got to tell you – I LOVE this site, so wanted to share it with you!  (No it’s not a typo – the “hq” does belong.)

If you are working with a team and particularly if you’re collaborating with a team remotely, this is probably one of the easiest systems I’ve seen to stay connected and keep everyone in the loop without getting buried in emails.  I was thrilled when one of the web design teams I’m working with asked me to submit all of my project tasks to them using this site.

Here are some of the basic features on the dashboard:

• An overview of the entire project that you can sort by who is responsible for a task
• A message board, so your questions don’t get stuck under a pile
• To-Do section that you actually enter your project scope in – high level down to Read the rest of this entry »

Whether you have a brick and mortar business or do all of your business online – I bet you’re always looking for new and creative ways to generate leads.  Check out this video by Seth Stevenson.  He shows and explains how he tested a new lead generation method.

If you took the time to really focus on a target market, rather than doing a general ad like Seth did (of course it was just a test), you could be on to something really big!

Check it out and then leave a comment about what you thought about it…..

If every time you turn around there’s a new technology, a new sales tool, a new program ~ and you just don’t have time to take it all in and digest it ~ you don’t want to miss this!

Really ~ check out how to eliminate information overload once and for all by visiting:  EasyMarketingInfo.com

One of the industries best has outdone himself.  Save time and money by checking this out….you might find that time to play an extra round of golf, or go on a road trip!

Until next time, J.
“Take control of your destiny or someone else will”

So your new business is starting to take off and you are ready to tell the world about it!  You may already market your business with online avenues such as articles, blogs, social media, and even banners or pay per click.  But have you thought about the kind of exposure you can get with a well written press release?  Done properly you can increase exposure on multiple levels.  Not only could you gain a better search engine position providing your business with potentially more exposure, but provided your press release is a solid news story you can also secure media attention.

What’s entailed in writing a good press release?
Most of the sites you can distribute your releases to (I’ll provide the names of a few below) will have helpful tutorials to follow.  However, here are a few quick tips:

• Start with choosing a few good keywords specific to your business, personal name, and/or industry and build your press release around those
• Your release needs to be considered “newsworthy”.  You should try to answer the Big 5 – What, Why, Where, Who, and When
• The release needs to be written in the third person, as a journalist is reporting on the news event, and you can provide a quote or testimonial
• The release cannot be Read the rest of this entry »

This weeks ABC is Q for Questions (and Answers) ~ Where do you ask your questions when they come up?  Well, Yahoo! Answers has started gaining importance on the search results and a good way to implement organic SEO for a web site or keyword is to answer relevant questions on Yahoo! Answers. In fact, some businesses spend significant resources answering responses on the site as a way to connect to their customer. A peer review system of answers results in high quality output and encourages users to rely on Yahoo! Answers.

What are your thoughts about it?  Can you see this as a useful strategy for your business?

Come back again for more ABC’s of Online Marketing!