BabyBoomersBlueprint » Article Marketing

Organic SEO What Kind of Vegetable is That?

Janet Giacoma — Tue, 02 Feb 2010 21:51:32 +0000

This weeks ABC is O for Organic SEO ~ If expensive online campaigns are not your style, then you might like to check out Organic SEO which allows you to build a digital presence without breaking the bank. Content driven, contextual promotion requires a bit of patience but has a long lasting impact on your online endeavour. Organic SEO is a combination of high quality content, through articles, press releases, blogs, (commenting & posting), video marketing, Twitter…. I think you get the idea – it is when your name and/or brand over time “go viral”and show up naturally in the search engines. Good keyword usage is critical. This method takes longer than Google campaigns, but it is very effective over time.

Come back next week for more ABC’s of Online Marketing!

Why Bother With Content Marketing?

Janet Giacoma — Fri, 11 Sep 2009 01:03:20 +0000

This weeks ABC is C for Content Marketing – Which is one of the best ways to create a digital asset. You can have online and offline content which helps users get to know more about your products and services. Online content includes additional information on products or services, product descriptions, reviews, FAQs, hosted forum, white papers, ebooks and helpful articles. Content marketing also includes articles posted on article directories, cross referenced press releases, blog posts and comments. Since the internet largely runs on content, marketing with relevant information is a long term strategy for any businesses.

Come back next week for more ABC’s of Online Marketing

How To Get F.R.E.E. Advertising

Janet Giacoma — Mon, 10 Aug 2009 15:36:47 +0000

I’ve been working on marketing my articles and happen to share with a good friend my strategies. I shared with her the excitement behind article marketing and why if you’re not writing or having someone write your articles you no longer will be taken seriously in your industry. It will be like having a business without a website.

Here’s a question for you. When you receive a business card, do you check to see if a website is listed? I do this all the time. It helps me determine how serious a business owner is about their business. At the rate article marketing is taking off this same concept will eventually apply to article writing, hence the push to get the articles marketed. At some point, customers will come to expect business owners to be champions of their industry with articles to prove it.

So as we’re sipping coffee and I’m chatting away about the benefits of article marketing including it’s low cost, my friend has this huge grin on her face and says to me “article marketing is almost like free advertising. This is just what every business owner needs in a time where budgets are tightening along with customer purses and wallets”. She immediately got it. She understood the HUGE impact article marketing can have on a business. Now it’s your turn.

There are many services that offer article marketing. Some charge by the article and others charge a flat monthly rate with unlimited submissions. One in particular is ArticleMarketerPros. Unlike some of the other services who charge by the submission, ArticleMarketerPros offers first class service providing automatic versus manual article submissions reaching 10s of 1000s of publishers, content site owners, and article directories in minutes. You can even schedule your submissions months in advance as well as get tips on how to improve your articles prior to final submittal. You decide what’s best for your business and if you want to be known as the expert in your industry. Article marketing gets you in front of the very customers who are interested in what you have to say and offer.

Here are some sites I’ve found very useful to use when submitting articles:

Until next time, J.
“Take control of your destiny or someone else will”